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Grow Your Business with Google AdWords: 7 Quick and Easy Secrets for Reaching More Customers with the Worlds 1 Search Engine Język: 2

9780071629591

Cena Brutto: 63.84

Cena netto: 60.80

Ilość:
Wersja: Drukowana
Autor Jon Smith
Liczba_stron 144
Wydawnictwo McGraw-Hill
Data_Wydania 2009-09-08
Poziom All Levels

Informacje podstawowe:

  • Wydawnictwo: McGraw-Hill
  • Data wydania: 8 września 2009
  • Liczba stron: 144
  • Autor/autorzy:
    • Jon Smith

Main description

Become a market leader in under 6 months—powered by Google AdWords™!

If your concerns are brand awareness and exposure, you and Google AdWords™ are a match made in heaven. Not only is this innovative advertising system extraordinarily effective, it’s suited for any budget and you can launch a campaign in minutes!

There’s one catch: Google doesn’t reveal the secrets behind what works and what doesn’t. That’s where Grow Your Business With Google AdWords™ comes in. Inside this useful guide, international online marketing guru Jon Smith explains how to get the most out of AdWords™ by

  • Developing a winning strategy
  • Coming up with killer keywords
  • Launching an AdWords™ campaign
  • Writing an attention-grabbing ad
  • Tracking clicks and converting them to sales

When you have a well-conceived and carefully managed campaign, you pay Google only when real prospects click onto your site—which leads to increased revenue and business growth beyond your wildest expectations.

Table of contents

1.AdWords—what’s it all about?
2.Defining Your Strategy
3.The Importance of KeyWords
4.Getting Started with AdWords
5.Ad groups and Advanced AdWords
6.Writing Killer Ads
7.Ad Testing, Tracking, and Converting

Author comments

Jon Smith is Strategy Adviser and Head of Deenero at Aedgency.com and was part of the start-up teams for Amazon.co.uk, Kitbag.com, and The Florist Exchange. He is the author of Be #1 on Google.

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